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The Power Of Business Storytelling Ft. Tracey Swanepoel
“The shortest distance between two people is a story”,
Gareth Armstrong sits with Tracey Swanepoel, a business strategist, creative consultant, and firm believer that “the shortest distance between two people is a story”, during this #AskAnExpert conversation here on Henley Business Radio.
Questions we explore with our expert:
- What is the root cause of the problems we hear repeated so often in our boardrooms? 6:14
- As a disillusioned junior manager, how do I inspire or motivate my staff? (Also worth listening to if you are a manager of managers) 7:20
- In what ways are we telling stories without consciously telling them? 11:24
- What is “Business Storytelling”? 13:23
- What are the critical ingredients of every good story? 15:32
- What are practical applications for business stories? 18:55
- And many more.
Our guests and experts in the Henley Business Radio studio this week:
- Tracey Swanepoel – Business Strategist and Creative Consultant
Thanks for listening!
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